Signs Archives - Cascade Print Media

Print In Your Marketing Plan

Direct Mail, Eco-Friendly, FAQ, Marketing, Print Marketing, Promotional Products, Signs

Creative Ways to Use Print in Your Marketing Plan

In today’s digital-first world, incorporating print into your marketing strategy is a powerful way to stand out. Tangible, eye-catching, and versatile, printed materials can leave a lasting impression on your audience. Here are some creative ideas to effectively use print in your marketing plan.

Stickers for Brand Awareness

Stickers are small but mighty tools for spreading brand recognition. They’re affordable, versatile, and loved by customers. Include your logo, a catchy slogan, or fun designs that align with your brand. Use them as giveaways, packaging seals, or incentives for social media shares.

Pro Tip: Create limited-edition sticker sets to drive excitement and engagement.

Calendars for Year-Round Visibility

Custom calendars ensure your brand stays front and center all year. Include important industry dates, your promotional events, or helpful tips relevant to your audience. Calendars are especially effective as corporate gifts or customer appreciation items.

Pro Tip: Add QR codes linking to your website or digital resources for a modern touch.

Promotional Products with Practicality

Branded notebooks, pens, water bottles, and tote bags are not just giveaways—they’re functional items that keep your brand in sight. Distribute them at trade shows, conferences, or community events.

Pro Tip: Choose high-quality products that reflect the value of your brand to create a positive association.

Branded Apparel for Walking Advertisements

T-shirts, hats, and hoodies with your logo or creative designs turn customers and employees into brand ambassadors. Branded apparel is perfect for giveaways, contests, or employee uniforms. Check out our post here about the power of promotional products

Pro Tip: Use bold designs that make people excited to wear your apparel beyond promotional events.

Banners and Signs for Event Marketing

Large banners and signs are essential for trade shows, community events, or storefront promotions. They grab attention and provide vital information at a glance.

Pro Tip: Use weather-resistant materials for outdoor events and keep your message clear and concise for maximum impact.

Postcards for Direct Marketing

Postcards are a cost-effective way to deliver targeted messages. Use them to announce events, highlight promotions, or share updates. Their compact size makes them easy for recipients to read and keep.

Pro Tip: Add an exclusive discount code or invitation to drive customer action. Ask us about our mailing discounts!

Direct Mail Campaigns for a Personal Touch

Despite the rise of digital marketing, direct mail remains one of the most effective ways to connect with customers. Personalize your mailings to make a stronger impact and ensure your brand stands out in a crowded mailbox.

Pro Tip: Combine direct mail with digital campaigns by including URLs or QR codes to track engagement.

Brochures for Detailed Information

Brochures are excellent for showcasing your products or services in detail. Use them at trade shows, in-store displays, or as inserts in mail campaigns. High-quality design and professional printing ensure they leave a lasting impression.

Pro Tip: Make your brochures interactive by including fold-out sections or augmented reality features.

Posters for High-Impact Messaging

Posters are perfect for promoting events, sales, or new product launches in high-traffic areas. Bold visuals and concise messaging make them an attention-grabbing medium for local or in-store marketing.

Pro Tip: Use double-sided posters to maximize exposure in glass windows or hanging displays.

Custom Packaging to Delight Customers

Turn your packaging into a marketing tool by incorporating custom designs. Branded boxes, tissue paper, and thank-you cards enhance the unboxing experience and foster brand loyalty.

Pro Tip: Include small print items like stickers or postcards in your packaging to surprise and delight customers.

Why Print Works in Marketing

Print materials create a tactile connection that digital marketing can’t replicate. They build trust, reinforce brand identity, and provide long-lasting visibility. By incorporating these ideas into your marketing plan, you can engage your audience in creative and impactful ways.

Ready to amplify your marketing efforts with print? Contact us today to bring these ideas to life!

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Marketing, Print Marketing, Signs, Uncategorized, Wall, Window and Floor Graphics

7 Benefits of Large Format Printing

Are you looking for new and exciting ways to attract customers? Cascade Print Media is here to help! Large format printing can help to attract customers in a new, fun and budget friendly way. Check out our top 7 reasons to use large format printing and its benefits.

Eye-Catching Visual Impact: Large format printing creates a powerful visual impact that captures peoples attention instantly. It can be a fun outdoor banner, a stunning tradeshow backdrop, a larger-then-life poster, or a vivid window graphic. All of thee options are hard to ignore and can effectively communicate your message, or brand, in a crowded space.

Versatility and Customization: You have endless possibilities with large format printing for customization. Size, materials and where it is displayed can all be customized to fit your needs, space, and brand style.

Cost Effective: Although grandiose in size, they don’t always come with a matching price tag. Many large format projects are cost effective and budget friendly. When compared to other advertising methods such as television or radio, large format prints offer high return on investment marketing and provides widespread exposure for a fraction of the cost.

Enhanced Brand Visibility: Usually, the larger the print, the larger the visibility. This makes them a great tool for brand recognition and exposure. Placing your brand logo or message in large format form ensures that it is seen by a larger audience and makes a memorable impression on all who see it.

Multiple Applications: One of the best things about brand recognition is the application of both indoor and outdoor. Whether for trade shows, storefront displays, office interiors or outdoor events, large format printing maintains its quality and impact, making them versatile to multiple environments and plenty of occasions.

Instant Communication: Talk about getting someone’s attention! Large format printing is hard to miss, making your brand stand out and creates a lasting impact

Durability: Large format printing are built to withstand elements, making them great for long team use. They remain vibrant and intact, even when exposed to various elements. This makes them a great investment for short term promotions or long term installations.

Thinking about a large format print for your next project? We can help! From window to wall graphics, or large banners (and we mean REALLY large) or signs, we are happy to help. Large format printing offers a dynamic tool to showcase your brand and market your business. Looking for more info? Contact us today!

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Car Magnets to Promote Your Brand

Eco-Friendly, Marketing, New, Print Marketing, Signs, Vehicle Wraps

Did you know that over 16,000 cars see your car on average, per day? Imagine if you had vehicle graphics or car magnets on your car to promote your business. That is over 16,000 pairs of eyes seeing your business, all by just driving to work, or grabbing a cup of coffee. Talk about a great investment! Not everyone is always ready to make the leap to full car graphics. While car graphics help protect your car for the most part, they can be an investment and not meant to be removed for a few years. If you want a way to promote your business or product on the road only at certain times, or change your offer seasonally, car magnets are the way to go!

3 reasons to switch to car magnets today:

They are transferable:

If you are constantly switching cars or have only certain hours or locations you want to advertise, car magnets are perfect. You can remove them as needed depending on the commute or hours that you are driving. This is great for a small family business where different cars are used at different times. You often see these used by real estate agents or individual house keepers who use their car for both personal and professional uses.

They last for a long time:

Car magnets usually last for a few years, if not longer. Similar to full or partial vehicle graphics, car magnets usually last a few years. This means that if you have information that rarely changes, such as email, phone number and other contact information, car magnets are a great solution! You can use them time and time again, without having to worry about wear and tear or replacing them after just a few uses.

They are interchangeable:

Do you have a seasonal special you like to promote or certain items you like to bring awareness to depending on weather or time of year? Car magnets are a great way to do this! They allow for you to change out your offerings with a quick change of the magnet! This is also a great way to attract employees and increase overall brand recognition.

Car magnets are a low cost way to promote your brand, special offers, and overall brand visibility. With the number of drivers on the road today, it is easier than ever before to get the word out about your brand and product offerings. Contact us today, we would love to help!

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COVID-19 Signage

Signs

Outdoor and indoor signs are a cost-effective tool to help your business to survive and thrive during COVID-19.

A wide variety of signs are available to keep your customers informed. Pre-made and custom signs are available in a wide variety of sizes and materials for indoor and outdoor use.

Open for Business
New Hours
Curbside Pickup
Statewide mask-wearing mandates
Capacity limits
Special hours for seniors and high-risk individuals
Floor stickers to make social distancing easier
One-way aisle signs
Instructional signs
And more

Signs are an easy, cost-effective way to help your customers and employees stay safe during COVID-19.

Contact us today to talk with a sign specialist about your needs.