
Why Choose a Local Print Company vs. an Online Printer
It is easy to google what you are looking for and to find an online retailer who can accommodate your needs at a low cost and quick turn time, here are a few reasons this might not be your best bet!
Quality & Consistency
Most online print services are offered nationwide, allowing users to place their orders and the company to run hundreds of thousands of business cards, brochures or postcards at the same time. They will most likely only print using CMYK and on a very limited selection of stocks, allowing them to gang these orders together for a longer, more cost-efficient run on their end. They have less setup cost, less in cost in ink, paper and office administration duties like entering orders, speaking to clients and invoicing. Your online order is paid for online and is due at the time of service, and the odds of being able to call and talk to the same person more than once is almost impossible. Due to this high volume of production, there is less quality control, potentially leading to issues with registration, ink consistency, finishing and packaging.
When ordering from a local print company, your order is handled individually, you have better odds of speaking to the same person multiple times throughout your project, having questions answered, concerns are addresses and quality control is more manageable. Using a local print company also opens the possibility of a press check, may allow the option of using PMS inks, more variety in paper selection and better-quality control.
Reorder and Account History
Using a local print company also makes the reorder process easier, your orders are stored under your company’s personal account. This allows us to find previous orders, quote more efficiently and may allow us to bill your account using net terms.
Logistics
Using a local printing company most likely means it is local to your area. This allows you to meet with your sales team if needed, discuss projects, review samples or proofs in person, pick up and drop off if needed and faster delivery of your project.